Adobe Acquires Semrush for $1.9 Billion to Dominate AI-Powered Digital Marketing
Adobe has announced its acquisition of digital marketing platform Semrush for $1.9 billion, marking a significant strategic investment in AI-powered marketing capabilities. This deal represents more than a simple expansion—it signals Adobe’s aggressive push to dominate the intersection of artificial intelligence and digital marketing as brands increasingly demand sophisticated, data-driven solutions. Why Semrush Fits Adobe’s…